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Entity Clarity Analyzer

Score how well AI systems recognise and understand your entity

Check your entity clarity

Takes ~5 seconds

Checks 16 signals across Identity, Schema, Consistency, and Authority to score how well AI systems understand your entity.

AI systems cite entities they can identify with confidence. If your brand, product or organisation is not defined consistently across page signals, schema markup and authority cues, models may confuse you with someone else or skip you altogether. This analyser checks 16 signals across Identity, Schema, Consistency and Authority, and scores how clearly AI can tell who you are.

Get per-dimension scores across Identity, Schema, Consistency, and Authority with specific check results.
Identify missing entity signals that prevent AI systems from recognising your brand.
Receive actionable pass/fail checks mapped to the signals AI knowledge graphs actually evaluate.

How it works

Get started in 3 simple steps

1

Enter any public URL: homepage, about page, or key landing page.

2

The analyser fetches the page and evaluates 16 entity clarity signals across four dimensions.

3

Review per-dimension scores and expand each to see individual check results and fix suggestions.

Best use cases

Built for teams that take AI visibility seriously

1

Brand teams verifying their homepage clearly defines the entity for AI crawlers.

2

SEO teams auditing schema markup completeness for knowledge graph recognition.

3

AEO strategists ensuring consistent entity naming across all page signals to maximise AI citation.

One check is a snapshot. Want to see the trend?

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FAQ

Frequently asked questions

What is entity clarity?

Entity clarity measures how well a webpage communicates what its primary entity (brand, person, product) is. AI systems need clear, consistent signals to recognise and cite an entity in their responses.

What signals does this check?

It checks 16 signals across four dimensions: entity definition in the first paragraph, H1/title alignment, schema presence and completeness (sameAs, logo, mainEntityOfPage), naming consistency across all page signals, and authority markers like author attribution and external citations.

How does entity clarity affect AI visibility?

Brands recognised in knowledge graphs are far more likely to appear in AI-generated answers. Clear entity signals help AI systems confidently associate your content with the right entity, increasing citation likelihood.

What's a good entity clarity score?

75+ (grade B or A) indicates strong entity recognition signals. Most pages score 30-60 on first check. Focus on Schema and Consistency dimensions first. These have the highest impact on AI understanding.

Which page should I check first?

Start with your homepage or about page. These are the primary entity-defining pages. Then check key product pages and content hubs. AI systems use your homepage as the anchor for entity recognition.

Further reading

Learn the concepts behind this tool

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Turn this score into a trend

Track your AI visibility every week and see what moves it, instead of checking by hand.

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