Free tool

AI Search Traffic Checker

Measure how much traffic AI platforms send to your site

Check your AI search traffic

Free analysis

Sign up to track visits from ChatGPT, Perplexity, and other AI platforms.

AI platforms are sending traffic to websites, but most analytics tools lump it into 'direct' or 'referral' buckets. If you can't isolate AI-sourced visits, you can't measure the ROI of your AI visibility work. This checker identifies and tracks visits originating from AI search platforms so you see the real numbers.

See traffic from ChatGPT, Perplexity, Gemini, and other AI platforms broken out separately.
Identify which pages receive the most AI-referred visits.
Track AI traffic trends over time to measure the impact of your AEO efforts.

How it works

Get started in 3 simple steps

1

Enter your domain.

2

PingAura connects to your analytics to isolate AI-sourced traffic.

3

Review AI traffic by platform, landing page, and trend over time.

Best use cases

Built for teams that take AI visibility seriously

1

Marketing teams proving AI traffic ROI to stakeholders.

2

SEO teams correlating AEO changes with actual traffic shifts from AI platforms.

3

Content teams identifying which pages attract the most AI-referred visitors.

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FAQ

Frequently asked questions

How does AI traffic differ from organic search?

Organic search traffic comes from Google, Bing, and other traditional search engines. AI traffic comes from users clicking links in AI-generated responses on platforms like ChatGPT, Perplexity, and Gemini. The user intent and behaviour patterns are different.

Which AI platforms are tracked?

PingAura tracks referrals from ChatGPT, Perplexity, Gemini, Claude, Copilot, and other AI platforms that link to external content. As new AI search platforms emerge, they're added automatically.

Why doesn't my analytics show AI traffic?

Most analytics platforms categorise AI referrals as 'direct' traffic or group them with generic referrals. AI platforms don't always pass clean referrer headers, making standard UTM tracking unreliable. PingAura uses multiple identification methods to catch what standard analytics misses.

How much AI traffic should I expect?

It depends on your industry and content type. B2B SaaS sites with strong informational content typically see 2-8% of total traffic from AI platforms, and the share is growing 15-25% quarter over quarter. Sites with no AEO strategy see near-zero AI traffic.

Can I track AI traffic without changing my site?

The initial check requires only your domain. For ongoing tracking with full platform breakdowns and page-level detail, PingAura integrates with your existing analytics — no code changes needed.

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